Thursday, April 29, 2010

Exactly My (Power) Point!

I enjoyed Dona Wong's response to the NY Times article about PowerPoint.

Bulletpoints may lead to the demise of society, but probably not.

Does the format/tool you use make it easy for your audience to understand (and act on) your message? If the answer is "Yes", then you're using the right tool, whether it's PowerPoint, Word, email, just you on a podium with Arcade Fire playing in the background...

It's not the tool, it's the story you tell and the way you tell it. Even my kid knows that!

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